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Corporate, Commercial, Tax & IP
Direct Marketing vis-à-vis the Right to Privacy
The increased usage of digital media by consumers and the ever-continuous growth of users joining the digital age have necessitated businesses to use digital direct marketing to reach their target markets more effectively. However, for direct marketing to be successful, marketers need to address a target audience and, in order to accomplish that, they need […]
Corporate, Commercial, Tax & IP
Intellectual Property and the Digital Era – Intellectual Property in Software in Kenya
New technologies are created daily in Kenya, Africa and, indeed, the world. One may even be right to claim that our lives are run by technology, from the humble mobile phone to sophisticated solutions such as biotech, blockchain, IoT, autonomous driving, and advanced robotics. Developers of these technologies often intend to eventually commercialize them. To […]
Corporate, Commercial, Tax & IP
Image rights as Intellectual Property. A case for Influencer marketing in Kenya
Images are a key component in most social media networks and, with the rise of the use of social media, the issue of image rights and how they can be protected as intellectual property is a conversation that cannot be avoided. Specifically, images have been used by commercial enterprises as a marketing tool, predominantly images […]
Corporate, Commercial, Tax & IP
Regulation of Digital lending in Kenya. Proposals for reform
Microfinance is endorsed by many governments across the world as a strategy for alleviating poverty. It is the money loaned to low-income persons and small-scale enterprises that lack access to funds through the formal lenders. The Central Bank of Kenya (hereinafter âCBKâ), through the Microfinance Act, defines a microfinance institution (MFI) as one that offers […]
Corporate, Commercial, Tax & IP
Syndicated loans in International Trade
With the globalization of the economy, a new divide has been set into motion where trade has moved away from the more common localized trade and into the sphere of the international market. This birthed what has evolved into the phenomenon that is international trade which simply put is an exchange of goods and/or services […]
Maritime | Ship Registration and Taxation
Tax Planning and Ship Registration in Kenya. What it Means to a Prospective Maritime Investor
This article examines two key thematic issues. First is the concept of Tax Planning in light of the rapidly developing maritime industry not just in Kenya but globally. It highlights salient tax and economic considerations that any maritime investor and business owner ought to tick. Secondly, it examines the procedure, process and requirements for registering […]
Corporate, Commercial, Tax & IP
Advanced Electronic Signatures: Applicability and Prospects in the Kenyan Financial Market
The digital age is here with us and the Kenyan financial market is not left behind. The technological revolution has altered the traditional mode of doing things from communication to the exchange of documents between transacting parties. In that response, the President assented to the Business Laws (Amendment) Act, 2020 (the Act). The Act has, […]
Corporate, Commercial, Tax & IP
Summary Guidance For Conducting Virtual And Hybrid Meetings
The Covid-19 pandemic has affected different Kenyan businesses and sectors in diverse ways. Faced with various unprecedented challenges and the absence of a clear legal framework, many of the businesses so affected have resorted to novel and innovative methods of progressing their key operations. The restrictions on movement and public gatherings as part of the […]
Corporate, Commercial, Tax & IP
Legal Opinion on the Doctrine of Force Majeure
Force-majeure is a term that has its origin in French language with its literal meaning being superior force. In the context of contract law, Force-majeure is defined as an event or effect that can neither be anticipated nor controlled; especially, an unprecedented event that prevents someone from doing or completing something that they had agreed […]